NEW MASTERS:
OPEN-STUDIO ART EXHIBITION

OVERVIEW
New Masters was an art exhibition which combined exhibition-making with an open-studio event.

The exhibition encouraged the participating artists to work within the space throughout the duration of the show. This formed an enriching talking point for artists to further engage the public in their work and their processes.

SOCIAL MEDIA & MARKETING
I led my own social media and marketing campaign where I focussed on sharing the behind-the-scenes in the lead-up to the exhibition.

This also included promoting each of the artists and our previous interactions and collaborations. 
Explore the New Masters Instagram page: @new_masters_exhibition

COLLABORATION
Musician, illustrator, and writer Steve Appleton MA, created an instrumental album and a collection of illustrations in response to the people and the work within the exhibition.

To listen to the official exhibition album visit: steveappleton.bandcamp, album: new-masters

SHARING
Leading a talk within the exhibition space gave the exhibiting artists the opportunity to network and share knowledge and more in depth information about their practices.   

COMMUNITY
New Masters naturally became a welcoming hub for conversations, meetings, and collaborations. Having the opportunity for New Masters embodied the spirit of artist-led spaces and helped me to enable the artists to exhibit large-scale, with enough extra space to continue making work.

STORIES
I used photography as a form of story-telling.
I exhibited photographs from my past projects which each artist had been involved in to show the origins of our relationships. Each day of the exhibition I also added to a display of black and white images and a collection of polaroid photographs which illustrated the quick progression of time from the opening day to the last day.